Are you ready to accept your mission?
Mission overview
Welcome to the 2023 CAS National Field Training Meeting!
Your mission, should you choose to accept it, is to disrupt the market by bringing the first pulsed field ablation technology to U.S. physicians and patients with PulseSelect™, and to deliver new innovations in cryoablation.
This weekend, your mission is to prepare to launch these disruptive technologies. The teams are prepared to arm you with knowledge of the key product messages and value propositions, procedural best practices, and competitive differentiators. You will leave this meeting armed with an understanding of the CAS portfolio strategy and tactics for execution.
Required meeting pre-work
This FFTI course is required pre-work that must be completed prior to the National Field Training Meeting. It will provide you with the background necessary to get the most out of the breakout sessions. This course is MANDATORY and you will not be allowed to attend the meeting if this course has not been completed.
Dress code
The dress code for the majority of the meeting is business casual and jeans are OK. For the awards dinner, the dress code is business professional (no jeans).
Agenda
Friday, December 1
12:30 p.m. Field Advisory Council
5:30 p.m. CAS Leadership Q&A Session
6:30 p.m. Opening remarks
7:15 p.m. Welcome reception and all-field social scavenger hunt
10:00 p.m. Evening close
Saturday, December 2
7:00 a.m. Breakfast
8:00 a.m. Welcome remarks
8:30 a.m. Keynote speaker
9:30 a.m. Break and educational booths
10:00 a.m. Physician panel discussion: A conversation with our partners in disruption
11:00 a.m. Performance branding
12:00 p.m. Lunch and educational booths
1:15 p.m. Breakout sessions 1-4
6:30 p.m. Awards dinner
Sunday, December 3
7:00 a.m. Breakfast
8:00 a.m. Closing remarks
8:10 a.m. Mission: future disruptions
8:30 a.m. Closing remarks
9:00 a.m. Coffee break
9:30 a.m. Regional planing breakout sessions
12:00 p.m. Departures
Breakout sessions
Breakout session 1
PulseSelect messaging and differentiation
Mission: World domination ... if you choose to accept it
During this breakout session, you will engage in role playing and practice objection handling. At the end of the session you will be able to articulate the PulseSelect value proposition and key messages and address key competitive objections.
Breakout session 2
PulseSelect procedure workflow: set-up and hands-on
Mission: Harness the lightning
This session will provide you with a high-level overview of the PulseSelect catheter, generator, and accessories and give you the opportunity to interact directly with the PulseSelect system. At the end of this session, you will be able to explain how the system fits into the lab and describe general sheath/catheter/guidewire interaction.
Breakout session 3
PulseSelect procedural workflow: catheter positioning and map/nav functionality
Mission: Own Electric Avenue
This session will provide you with a high-level overview of the PulseSelect catheter design and demonstrate how it relates to catheter positioning, assessing contact, dosing/application delivery, and use with map/nav systems. At the end of this session, you will be able to:
• Explain map/nav connectivity
• Explain how to assess catheter contact
• Explain how to deliver antral and ostial lesions
Breakout session 4
Nitron™ and FlexCath Contour™
Mission: The freeze strikes back
This session will provide you with an introduction to the Nitron CryoConsole and FlexCath Contour via hands-on experience while driving a key understanding of each product’s features, key messages, and competitive differentiation.
Educational booths
Allego
Have questions about Allego, the new replacement for blueWire and Folio? See a demo of the new system and get all your questions answered.
Affera™ Mapping and Ablation system
Discover key features and benefits of the Affera Mapping and Ablation system and Sphere-9™ catheter.
Capital and service contracting
Learn more about capital and service acquisition programs, review customer positioning and FAQ, and model customer scenarios.
Educational booths will be located in the atrium outside the main ballroom.
Booth schedule: Saturday only
7:00-8:00 a.m.
9:30-10:00 a.m.
12:00-1:00 p.m.
CRM/CAS Healthcare economics, policy, and reimbursement (HEPR)
Our CRM/CAS healthcare economics, policy, and reimbursement (HEPR) team will be onsite at the NTSM to provide reimbursement and economic value support and updates. Stop by to meet the team and learn how to best support your customers with impactful economic engagements.
FlexCath Contour™ and FlexCath Cross™ with PulseSelect™ and Arctic Front™ Family
Experience the compatibility firsthand with our steerable sheaths, transseptal system, and cryo and pulsed field ablation catheters.
New technology customer presentations for field members
Understand what information is in and out of scope for account managers with our CAS Portfolio overview and new basics of PFA customer decks.
Office of Medical Affairs (OMA)
Gain a stronger understanding on what is considered on- and off-label in the eyes of the FDA and how best to navigate these types of questions when you get them in the field.
Meet our keynote speaker
Chris McChesney
The Four Disciplines of Execution
Chris McChesney is the co-author of the best-selling book in the world on strategy execution. He is the Global Practice Leader of Execution for FranklinCovey Co. and one of the primary developers of The 4 Disciplines of Execution®*. For 15 years, he has led FranklinCovey’s ongoing design and development of these principles, as well as the consulting organization that has achieved extraordinary growth in many countries around the globe and impacted hundreds of organizations. Chris has personally led many of the most noted implementations of the 4 Disciplines, including Marriott®* International, Shaw Industries, The Ritz-Carlton®* Hotel Co., The Kroger®* Co., The Coca-Cola®* Co., Comcast, Lockheed Martin Corporation, and Gaylord Entertainment. Also, Chris has worked with Yum Brands, Chick-Fil-A, Neighborly Brands, Loan Market, Hard Rock Cafe, Bridgestone, and Tailored Brands. This practical experience has enabled him to test and refine the principles contained in The 4 Disciplines of Execution from the boardroom to the front line of these and many other organizations.
Physician panel discussion
Key physician partners will discuss their views on the future of EP and how our portfolio fits in. Moderated by Khaldoun Tarakji, M.D.
Moussa Mansour, M.D.
Director of the Cardiac Electrophysiology Laboratory
Director of the Atrial Fibrillation Program
Massachusetts General Hospital, Boston
Dr. Mansour is an active clinical consultant in all aspects of heart rhythm disorders, including atrial fibrillation, ventricular tachycardia, supraventricular tachycardia, bradycardia, and other abnormal rhythms. Dr. Mansour performs a large number of catheter ablation procedures and implants pacemakers and defibrillators to treat different arrhythmias.
Nicholas T. Skipitaris, M.D., FACC, FHRS, CCDS, M.B.A.
Director of the Cardiac Electrophysiology Department and the Heart Rhythm Center
Lenox Hill Heart and Lung, New York City
Dr. Skipitaris has expertise in ablative and device therapy for the treatment of cardiac rhythm disturbances. He also has a particular interest in the prevention of sudden cardiac arrest (SCA) and believes that increasing community awareness, making AEDs more accessible and teaching CPR/AED use to the public is particularly important to make an impact in this area.
Darryl Wells, M.D.
Swedish Heart & Vascular and Summit Cardiology, Seattle
Dr. Wells completed his Electrophysiology and Cardiology Fellowships at the University of Michigan and has participated in numerous research studies and published in peer-reviewed journals. He is committed to high quality care and continued education.
Leading through change with performance brand
The blend of skillset and mindset will always be critical to sales success. Both take on greater importance when launching CAS disruptive technologies. During this session, the facilitators will help you identify ways you can elevate your performance brand in the face of challenges.
Michelle Dillon
U.S. Director, Cardiovascular
ACT US
22 years with Medtronic, 27 years Sales and Leadership experience
Mark Maciulski
Sr. Manager, Cardiovascular
ACT US
18 years with Medtronic, 25 years Sales and Leadership experience
Doug Broussard
Director
ACT US
21 years with Medtronic, 38 years Sales and Leadership experience
This year CAS chose United Way's Home for Good program as our charity. Each year, around 2,000 households in the greater Twin Cities transition from homelessness to stable housing but lack essential items needed for a safe, stable home. Home for Good works to provide "Welcome Home Bins" containing over 75+ essential household supplies to families and individuals transitioning to permanent housing.
How can we help? Shop the Home for Good Amazon Wish List and buy one or more of the items on the list to help United Way reach their goal. They need hundreds of each of the items on the list, so let's see how close we can get them to checking everything off!
Gamification is back and the challenge starts now!
What is gamification? The Mission: Possible CAS game is a competition among CAS Field Regions during the 2023 National Field Training Meeting. Throughout the weekend, contestants will participate in educational sessions, regional breakout meetings, and social events where there will be unique challenges and opportunities to win points throughout the meeting. Challenges range from head-to-head live trivia, photo scavenger hunts, hands-on demos, and much more.
How to play
1. Access via the attendee mobile app home page by clicking on “Mission: Possible game.”
2. Everyone who registered for the event will be entered into the game.
Start earning points now!
Play fair! The team will be reviewing the entries, so if anyone is caught taking shortcuts (e.g. submitting photos of objects instead of people), they will be disqualified.
Prizes
- Top scoring regional team - 50 Recognize points each
- Overall top individual scorer - 200 Recognize points
- Top regional individual scorers - 75 Recognize points each
Please note there will be no double-dipping. For example, if you win the overall top individual scorer, you will not also get the top regional scorer.
Start earning points now!
Here are a few ways you can start earning points before the meeting officially begins.
100 points
Contribute to the word cloud challenge and earn 100 points.
25 points
Stop by the gamification help desk on Friday from 3:00-6:00 p.m. and check-in with Joel or Matthew and earn 25 points.
20 points
Submit a screenshot of your completed Home for Good shopping cart and earn 20 points.
Meeting contacts
General meeting questions
Hotel and travel
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